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Marketing Operations & Analytics Manager

Are you a marketing professional that is data driven and a team player? At PayJunction, the Marketing Operations & Analytics Manager will be focused on configuring and maintaining tools in the marketing stack, and analyzing information across multiple systems to coordinate data driven decisions with the team. You will be responsible for overall marketing operations effectiveness by collaborating with team members in the marketing and sales teams. Additionally, you will be responsible for maximizing our investments in the tools that marketing utilizes. You will be reporting to the Marketing Manager and partnering with team members across the Revenue Operations and Sales departments to drive opportunity creation and capture market share by leveraging your expertise in marketing data and analytics.

The Marketing Operations & Analytics Manager possesses technical expertise as well as a strong business acumen who’s passionate about cultivating a culture of data-driven decisions. You will be the strategic advisor to the team by delivering weekly insights, explaining the “Why’s” behind the numbers, and making recommendations.

All PayJunction employees are currently working remotely while our Santa Barbara and Minneapolis offices are closed due to Covid-19. We will consider ongoing/ full time remote for candidates residing in the following states: CA, IL, TX, MN, CO.

Job Responsibilities

  • Master configuration and implementation of all tools in our Marketing Stack
  • Be the marketing automation software admin; own builds of workflows, scheduled emails, content and more
  • Extract key data from all systems to model funnels and attribution
  • Measure and report on department campaigns, KPIs and funnels
  • Surface trends and key data for strategic decisions
  • Analyze content performance and sales team usage
  • Develop dashboards and reports to provide visibility into Marketing performance
  • Collaborate with Revenue Operations to maintain and optimize shared tools
  • Lead TAM analysis when assessing new verticals
  • Work with Revenue Ops to find new data sources and customer demographic data
  • Guide decision-makers by telling a story with the data

Marketing Stack

  • HubSpot
  • Outreach
  • Google Analytics
  • Moz
  • MailChimp
  • Survey Monkey
  • LinkedIn Campaign Manager
  • Facebook Business Manager
  • Bing/Microsoft Ads
  • Google Ads
  • Adroll
  • Coschedule

Shared Sales & Marketing Stack

  • Chorus
  • Salesforce
  • ClearSlide
  • LinkedIn Sales Navigator
  • Jira
  • Zoominfo

Skills & Requirements

  • Associate’s or Bachelor’s degree in a quantitative/technology field or working experience with similar rigor
  • 3+ Years of experience in reporting and tracking Marketing and Sales performance at B2B Enterprise Software firms
  • Expert in Excel or Google Sheets
  • Able to communicate effectively across a broad range of audiences from business users and data gurus to Executives
  • Inquisitive and process-oriented with a passion for leveraging data to optimize campaign performance for opportunity creation
  • Highly organized and capable of project planning
  • Experience or certifications with key software in our Marketing Stack


About PayJunction

Founded in 2000 by three UCSB graduates, PayJunction has grown from a bootstrapped startup to a recognized and respected leader in the payments industry. PayJunction processes more than $5 billion dollars annually for tens of thousands of small and medium businesses with solutions that make it easy to accept credit and debit card payments in-store, online and on-the-go.

Our focus on computer science as an art—combined with our ethical, customer-centric attitude—drives us to develop disruptive technology that lowers costs, simplifies accounting and boosts productivity for small and medium sized businesses. Our cloud-powered payment solution easily and securely integrates with industry-leading business software and management platforms. We take pride in delivering innovative features such as eco-friendly digital signatures and receipts that eliminate the hassles and costs of paper by storing all transactions in the cloud.

Our people-first culture values long-term relationships over short-term profits. Honesty and integrity are part of every interaction with partners, customers and employees. We foster a collaborative work environment, where creative ideas are welcomed, teams are inspired, and success is celebrated. PayJunction is a place where you can find experienced mentors and supportive friends who are committed to your growth.


  • Health, dental and vision paid 100%
  • 401k with 6% match
  • FSA and Dependent Care FSA
  • Long-term disability
  • 9 paid company holidays
  • 1 paid volunteer day per year
  • Generous paid sick and vacation time
  • Competitive compensation
  • Opportunity to be part of a company that is changing a whole industry
  • Opportunity for growth within the company

Office Environment

  • Bright and open offices in downtown Santa Barbara and Minneapolis
  • Catered Friday lunches and stocked kitchen
  • Free onsite fitness classes
  • Collaborative work spaces with Herman Miller chairs height-adjustable desk and multiple monitors
  • Dog-friendly office (Santa Barbara only)
  • Named a 2020 Glassdoor's Top 30 Best Places to Work in the US

Company Ethos

  • We value long-term relationships over short-term profit.
  • We are building something that will last longer than us.
  • We are passionate about our work and inspired by our team.
  • We create products that improve the lives of our customers.
  • We build green technology that costs less than our prospective clients pay now.
  • We are constantly innovating.


PayJunction is an equal opportunity employer. We strive to create a work environment where people from all backgrounds and identities thrive. We firmly believe that more diversity and inclusion in our workforce creates a stronger team, product and culture.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. PayJunction reserves the right to conduct background and/or credit checks on all of its potential employees.

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